IABC Waterloo presents the second installment of the Constructive Communications workshop series

Posted on Friday September 25, 2015

Waterloo Region – The Region of Waterloo and the Waterloo Chapter of the International Association of Business Communicators (IABC) are pleased to announce the second installment of the Constructive Communications workshop series.

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The Constructive Communications workshop series is designed to help businesses gain a better understanding of strategic communications to improve relationships with customers and employees. Each of the workshops will be organized by IABC Waterloo volunteers from its local network of 150 communications professionals.

The second workshop in the series will be on Constructive Employee Communications and takes place on Tuesday, October 27 from 8-9:30 a.m. at Knox Church, 50 Erb St. in Waterloo. Light snacks and refreshments will be provided. Register here.

Featured speaker David Pitre is the senior vice-president at Davis & Company. Pitre has worked with clients such as Dun & Bradstreet, New York Public Library, PepsiCo, Regeneron, Rogers Communications, Sanofi, Sun Life Financial and Xylem. 

During the workshop, Pitre will show businesses how to develop compelling communication that appeals to, and engages, their employees. Through carefully crafted group exercises, participants will learn an approach for communicating change, big or small.  

“We’re proud to lead this great series with the Region’s support,” said Sarah Loat, Co-President of IABC Waterloo. “The Constructive Change Management workshop, held in June, was a great success, and I know local businesses will find value in this workshop as well. Helping employees deal with, and communicate change, is very important for every business, especially during ION construction.”

“IABC Waterloo is the perfect partner to lead this series,” said Kimberly Moser, Manager of Community Relations for ION. “They have a wealth of knowledge when it comes to change management, employee communications, marketing and social media, and their ability to share this information with local businesses will be incredibly helpful.”

IABC Waterloo is a local network of communications professionals committed to improving organizational effectiveness through strategic communication. Founded in1983, this not-for-profit is a Chapter of IABC international, which serves members in 70 countries with networking, career development and personal growth opportunities.

ION is a visionary plan that will help shape the community for the future by bringing light rail transit (LRT) to Waterloo Region in two stages. Stage 1 includes a 19-kilometre route from the Conestoga Mall transit terminal in Waterloo to the Fairview Park Mall transit terminal in Kitchener. Stage 1 also features 17 kilometres of bus rapid transit (BRT) from the Ainslie Street transit terminal in Cambridge to the Fairview Park Mall transit terminal in Kitchener. Stage 2 will see the Region convert the BRT line to LRT, creating a seamless 37-kilometre route of LRT across the three urban centres – Cambridge, Kitchener and Waterloo. The Region is building ION BRT. Construction of ION BRT started in July 2014 and the service began operating in September.




For more information please contact:

Sarah Loat, Co-President, IABC Waterloo, 519-502-7603


Scott McNair, Coordinator, ION Community Relations, 519-575-4757, ext. 3873 or smcnair@regionofwaterloo.ca




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